In a day and age where Digital Intelligence ranks high, the everyday female consumer has to keep her smarts in order.
I want to dedicate this blog post to all of the BAD ASS BOSS BITCHES who keep at it daily.
So, if you are reading this and the questions floating around in your head are, "What do you have to be smart at with a digital business daily in 2017?"
Well, here is your answer according to me!! Keep in mind that this is in no particular order and I will probably do a similar post midway through 2017.
First things first...
You have to know where your audience is hanging out.
You have to know what the right time of day is to post to your audience.
You have to communicate with them in their language. Meaning, you become part of their life. You know their likes and dislikes.
You have to spend money on social advertising.
You must study Social Platforms and understand their language and how to communicate on them consistently. They are the next most important thing to your power.
Tell you story. Be funny, endearing, truthful, transparent but most importantly, be helpful!!!
You must be mobile. This is the GAME!!!
Your visuals should be massive. I don't care if you loose sleep over images and video, they will drive your business. Visuals are the glass windows to your business. PERIOD!!!
You must be REACHABLE.